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A copywriting community + online learning platform for GEN-Z writers
Learn how to become a copywriter with no experience and land your first paid gig with Word Tonic.
Join us and get access to weekly copywriting masterclasses with brands like Duolingo + Google, briefs to build your portfolio from scratch,and a community of young people YOUR OWN AGE you can get advice from.
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Get a monthly subscription now - cancel anytime; we're super flexible!






2,000+ GEN-Z WRITERS RECOMMEND WORD TONIC
Members have gone on to write for...
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What is copywriting?
Simply put, copywriting is writing stuff for brands.
Blogs, emails, newsletters, ads (the kinds you see on billboards).
Even the funny writing on the side of Oatly cartons:

It's fun, creative, and the literal definition of writing for a living! And the good news? It's accessible; you don't need a degree or fancy piece of paper to make it happen.
Want more scoop on what copywriting's about? - read this blog post.
The world's first GEN-Z copywriting community
Our fight
Get more young + diverse people into the copywriting industry
Word Tonic is built for young people, by young people.
Created by Carolyn (hi, hello, that's me!)
Ever since I was a little girl, I loved writing- I just didn't know what to do with that passion. All anyone ever told me was, 'become a publisher/journalist/author."
But I didn't want that - until I found out about copywriting and realised I could travel and write for a living - from anywhere.
The only problem was, I couldn't afford uni- so, I had to drop out. I was also busy looking after my alcoholic parents so my journey into copywriting was TOUGH.
But it didn't need to be - and I wanted it to be easier for other young people like me. And so I created Word Tonic; an accessible learning platform that could teach people how to break into copywriting from scratch.
One that was also female-led.
To find out more about my story, click here boo.
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Learn how to become a copywriter from scratch
(or learn + develop your skills)
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Learn about copywriting from the world's biggest brands - flexibility and on your own damn terms!
2000+ members
30+ countries
GEN-Z led
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Learn copywriting in weekly masterclasses with brands like Duolingo
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Get schooled in the art of copywriting - the ins, the outs, & everything inbetween - in masterclasses with the world's most noticeable brands like Disney and Google, and learn how to land gigs at these companies even if you have no experience (and only found out about copywriting a day ago!)
WHAT YOU GET
Build your portfolio from scratch​
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Building a portfolio of copywriting work that you can show employers is one of the FIRST steps to becoming a copywriter.
And with Word Tonic, you'll be given weekly briefs and exercises to help you build your own portfolio, from scratch - so you can be gig ready.

Take part in challenges with real brands
Practice what you're learning with our live copywriting challenges - these are often in collaboration with REAL brands. We just wrapped one up with PUMA. And the winner?
They got an online internship opportunity at PUMA'S creative department - talk about good opportunities ;)
PS. Don't believe us? Watch the video below to see PUMA announcing the challenge with our community!
Be part of a global writing community
(live events + more)
Find other people YOUR OWN AGE from the same country as you who love writing in our special server.
Chat, make friends, and network - and be part of an online community of 2,000 young writers from across the world.
Sometimes, we even do in-person events where we talk copywriting and get a bit nuts (like that time we hired out a bar JUST for members and got shots for EVERYONE).

"Joining Word Tonic was the best decision I made all year. They're the reason I now write for Spotify!"
Wow, REALLY?
We've been holding it in but you're a TOUGH NUT to crack!
Masterclasses with Disney and Google?
A community of 2000+ GEN-Z writers?
Real success stories from members who've gone on to work for Bumble and Spotify?
Not good enough?
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Word Tonic is super well known in the copywriting industry - so much so that we've been featured in a bunch of top marketing publications.
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So click the logo to read articles about us ;)
Join Word Tonic now and start writing for a living
£19.50 per month

WHAT YOU GET:
Weekly copywriting masterclasses with leaders + copywriters from big brands
Weekly briefs
Community of 2,000+ GEN-Z writers
Discord hub full of advice
Monthly copywriting challenges w/ prizes
Get added to our database of writers
ChatGPT + writing workshops
Word Tonic logo you can add to your CV
Freelancing workshops
Hub of copywriting tips
No lock-ins - cancel anytime
Discounted first month - only pay £11.50​
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In-person events
BUT I'M TOOOOOO BUSY TO JOIN RN!

It's not the moooooney that's making you NOT join us.
Because you know FULL WELL that £19.50 for literally ALL that is a gooood deal.
I mean, think about the last time you went shopping. You wander off into Pull & Bear. Or Urban Outfitters (my fave). And you tell yourself, 'HOLD IT TOGETHER. I AM NOT SPENDING MONEY HERE. I AM JUST WINDOW SHOPPING.'
But then you see a cute sweater that you just need to have and even tho it's £50 or $80, you get it anyway bcs...uhm...it's good value for money and you'll wear it all the time right?

So if it's not moolah, you must be worried about TIME. Maybe you're at uni or school or college or juggling life and a job?
I DON'T KNOW.
But the short answer is, yes -you got time babygirl (or uhm...baby boy).
If you have 10 minutes once a week, you can make this work and build up your copywriting career bit by bit.
And let's be real here - you have 10 minutes free once a week. I mean, you read this landing page - that took up AT LEAST five minutes of your time.
And keep in mind, Word Tonic is made for busyyyy people. All the masterclasses are recorded - so you don't have to show up live. All the briefs are archived, so you can work on them later. There's noset deadlines or anything like that,
You're in control - you choose when you dip in and how often x
Simples!
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