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Senior lead writer at Mattel
David Ikowtiz
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David delivered a workshop to us on all things product copy; what it is and how to do it well, as well what it's like writing for a famous toy brand.
PS. Word Tonic does copywriting masterclasses with cool people (like David) from cool brands EVERY WEEK. So join us if you wanna learn from some of the best. Your first month is literally only £9.99 ($13). And that's for; weekly (always recorded) copywriting masterclasses, freelance workshops, chat-hub, copywriting resources + templates, weekly briefs, and live challenges in partnership with real brands ❤️
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