Lucy Aa

Art direction is a key part of copywriting - you may not need to be a good designer to be a copywriter, but knowing and understanding the relationship between design and writing can help - which is what Lucy explained to us in this masterclass.

PS. Word Tonic does copywriting masterclasses with cool people (like Lucy) from cool brands EVERY WEEK. So join us if you wanna learn from some of the best. Your first month is literally only £9.99 ($13). And that's for; weekly (always recorded) copywriting masterclasses, freelance workshops, chat-hub, copywriting resources + templates, weekly briefs, and live challenges in partnership with real brands ❤️